With a changing health care landscape, the role of philanthropy has grown ever more important. Important projects and that can change lives are accelerated by the support of the community. UnityPoint Health- Central Illinois Foundation wanted to highlight their work in advancing healthcare in the Peoria area, showing donors that their dollars can make a difference.  

 

They came to Moss, LLC with the goal of defining their organization for donors and employees in the region.  We formulated a strategic approach to their brand and brought it to life in this video, showing how the Foundation is here to help the helpers in our community.